- You don't create an account, and we don't ask for your name, email, phone number, contacts, photos or location.
- Your game progress (coins, levels, stars, skins and settings) is stored only on your device.
- The game is free and shows ads through Google AdMob. Google may collect device identifiers and usage data to show, measure and protect ads, as described below.
- You can limit personalised ads in your phone's settings and, where applicable, in the game's privacy options (🔒).
1. Who we are
Entropy Rush ("the Game") is published by Vikaranet (Pty) Ltd, a private company registered in Botswana (registration no. BW00010041782), Gaborone, Botswana ("Vikaranet", "we", "us"). This policy explains what information is processed when you play the Game, why, and the choices you have.
Privacy and data requests: privacy@vikaranet.com
General support: support@vikaranet.com
2. Information the Game stores on your device
To save your progress, the Game keeps the following on your device: coin balance, unlocked levels and stars, high score, owned skins and upgrades, missions, daily-reward and chest timers, and settings such as sound on/off.
- We do not receive this information. It is not sent to Vikaranet's servers; the Game has no servers of its own.
- If Android backup is turned on for your Google account, Android may include this game data in your device backup, which is handled by Google under your Google account settings.
- Uninstalling the Game or clearing its storage deletes this data from your device.
3. Advertising (Google AdMob)
The Game is free and is funded by ads served by Google AdMob, using the Google Mobile Ads SDK. This includes banner ads, full-screen ads between games, and optional rewarded ads that you choose to watch in exchange for in-game rewards.
To deliver ads, Google may automatically collect and process information such as:
| Data | Purpose |
|---|---|
| Device identifiers, including the Android advertising ID | Showing ads, frequency capping, personalisation (where permitted), measurement and fraud prevention |
| IP address and approximate location derived from it | Choosing relevant ads for your region, fraud and security protection |
| Device and app information (model, OS version, language, app version) | Displaying ads correctly and diagnostics |
| Ad interactions (impressions, taps, rewarded ads completed) | Ad delivery, measurement, analytics and fraud prevention |
| Crash and performance logs from the ads SDK | Diagnostics and stability |
This information is collected and used by Google as an independent controller and processor under Google's own policies. We do not receive information that identifies you personally, and we only see aggregated reports such as total ad impressions and earnings. Learn more:
- Google Privacy Policy
- How Google uses information from sites or apps that use its services
- Google Mobile Ads SDK data disclosure
Consent (EEA, UK and Switzerland)
If you are in the European Economic Area, the United Kingdom or Switzerland, the Game uses Google's User Messaging Platform to ask for your consent before personalised ads are shown. You can change your choice at any time with the 🔒 privacy button on the Game's home screen. If you don't consent, you may still see non-personalised ads.
Your ad choices on Android
- To reset or delete your advertising ID, or to opt out of personalised ads, open your phone's Settings → Privacy → Ads (or Settings → Google → Ads, depending on your device).
- You can also manage Google ad settings at My Ad Center.
4. Fonts and network access
When online, the Game may load its display font from Google Fonts. Like any web request, this sends your device's IP address to Google so the font can be delivered. See Google Fonts privacy. If you play offline, the Game uses your device's built-in font instead.
5. Permissions the Game uses
| Permission | Why |
|---|---|
| Internet and network state | Loading ads and the game font |
| Vibrate | Short haptic feedback during play |
| Advertising ID (com.google.android.gms.permission.AD_ID) | Used by the Google Mobile Ads SDK as described in section 3 |
The Game does not request access to your location, camera, microphone, contacts, photos, files or phone calls.
6. In-game currency and purchases
Coins ("J") in the Game are virtual and have no real-world value. The Game has no in-app purchases. Rewards from ads are granted inside the Game only.
7. Children
The Game is intended for a general audience aged 13 and over and is not directed at children under 13. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided information through the Game, email privacy@vikaranet.com and we will help, including asking Google to delete ad-related data where possible.
8. Legal bases and international transfers
Where data protection laws such as Botswana's data protection law or the EU/UK GDPR apply, the ad processing described above relies on your consent where consent is required, and otherwise on legitimate interests in funding a free game and preventing ad fraud. Google may process data on servers outside your country, including in the United States, under its own safeguards.
9. Retention
We do not store personal information on our own systems. Game progress stays on your device until you uninstall the Game or clear its data. Google keeps ad-related data according to its own retention policies.
10. Your rights
Depending on where you live, you may have rights to access, correct, delete or object to the processing of your personal information, and to withdraw consent. Because we don't hold personal data about you, most requests are best handled through your device settings and Google's tools linked above. You can also email privacy@vikaranet.com, and we will respond within 30 days. You may also complain to your local data protection authority.
11. Security
The Game serves its content from within the app over a secure connection, does not ask for sensitive permissions, and does not transmit your game progress anywhere. No method of storage or transmission is completely secure, but we design the Game to keep as little data as possible.
12. Changes to this policy
We may update this policy from time to time, for example if the Game adds new features or partners. We will post the new version on this page and update the "Last updated" date above.
13. Contact us
Vikaranet (Pty) Ltd · Gaborone, Botswana
Privacy: privacy@vikaranet.com
Support: support@vikaranet.com